Trees planted in Madagascar to date: 115,163

Visions Of Greendeur


Visions of GREENdeur is the great vision we have of helping to contribute to transforming Madagascar from the BROWN island it has become (where almost 90% of its area being deforested) back into the GREEN island it once was not so long ago. Madagascar is incredibly biologically diverse. It contains 5% of the entire Earth’s planet and animal species. This includes over 100 species of Lemur. In order to contribute to making this vision a reality, we have pledged to donate funds for the planting of 1 million trees in 10 years. This will not only help to preserve and protect the unique species found in Madagascar, but it will help combat extreme poverty. It is well known that environmental destruction through deforestation is a major cause of extreme poverty and oppression in impoverished nations.

All of our products are printed using Earth friendly soy and vegetable inks on FSC certified paper. FSC (Forest Stewardship Council) certified paper ensures that every time you purchase one of our products you help contribute to conservation, responsible management, and community level benefits for people near the forests that provide the paper. We are committed to helping support the protection of the Earth’s unique flora and fauna, and a percentage of each product sold goes to the reforestation of dry deciduous forests and mangrove systems in Madagascar. By purchasing our products you are also helping to provide ongoing employment to villagers thus breaking their cycle of poverty brought about by environmental destruction. Making a difference one thought, one product at a time.
If you would like to see how many trees are being planted make sure you return regularly to our website and have a look in the top right hand corner of the screen where we have installed a real-time tree counter so that you can track the difference every you time you stock our products in your store.
Visiting Madagascar

Lat year the founders of The Next Big Think, as partners in ERP’s reforestation work, invited us to visit Madagascar and see the incredible work that they are doing in restoring ecosystems back to health through the planting of trees, and helping to create strong communities and reduce the effects of severe poverty and in turn help preserve the unique wildlife of this magical island. We are more committed than ever, having seen first hand the incredible people both at ERP and the village communities and their passion to making a massive difference in this impoverished island nation.

Mahajanga Reforestation Site
The reforestation project that we sponsor is situated 15 kilometers north of Mahajunga, along the west coast of Madagascar. The project will see the reforestation of both dry deciduous forest and mangrove systems.Western Madagascar’s dry, deciduous forests are some of the world’s richest and most distinctive tropical dry forests and are characterised by very high local plant and animal specialisation to the environment.
A significant portion of these forests have already been cleared, and the remaining forests are fragmented and critically threatened by uncontrolled burning and clearing for grazing and agriculture. Since human settlement of this region, an estimated 97 percent of the island’s dry deciduous western forests have been destroyed, and those remaining are extremely localized and isolated. While the diversity of species isn’t as high as in the moist eastern forests, the levels of specialisation to this specific deciduous dry tropical forest is higher.
Mammals endemic to this region include the golden-crowned sifaka, mongoose lemur, western forest rat, golden-brown mouse lemur, northern rufous mouse lemur, western rufous mouse lemur, Perrier’s sifaka, Milne-Edwards’s sportive lemur, and a species of forest mouse.1.
Madagascar’s mangrove swamps are mainly located on the more sheltered west coast. With the deforestation in Madagascar the mangroves and swamps help prevent river mud being washed into the sea and suffocating coral reefs. There are currently no protected mangrove areas and they are vulnerable to clearance for timber, urban expansion, agriculture, and industrial development. 2.
It is little known that mangrove trees are the best trees in the world at capturing carbon due to their capacity to sequester massive amounts of organic material in the soil.Eden Reforestation Projects (ERP) project leaders have been very successful to date with their new dry deciduous effort in Madagascar. Steve Fitch, the founder says that they have experimented with germinating various native species in the region, and their is a good seed source nearby. Recently he called Jose and Jamie who are running the experimental nursery and learned the good news that out of their goal to germinate 35 different species of dry deciduous forest trees before moving onto the large scale effort, amazingly 30 out of 35 successfully germinated.  In past projects ERP have specialised in the reforestation of mangroves and will take their experience in reforesting this mixed mangrove and dry deciduous tropical forest area.This is an exciting time for The Next Big Think to be part of and at the beginning of this new project in Madagascar. We will be sure to update you through our blog with news of the reforestation effort. 

1. Retrieved from 08/02/12
2. Retrieved from 08/02/12