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How to bridge the gap between offline and online sales

Mind The Gap – Pt 2 – Bridging The Digital Divide To Increase Profits

In the previous article I discussed the ‘why’ your business needs to bridge the gap between offline and online sales in order to boost bottom line sales. In this article I discuss ‘how’ to do this is simple and practical ways. Be narrow minded Firstly you need to decide what…

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Mind The Gap – Pt 1 – Bridging The Digital Divide To Increase Profits

Mind The Gap If you’ve ever been to London and caught a train on the London Underground you may have seen stencilled on the platform the sign reading “Mind the gap” or heard it echoing over the loud speaker. It was introduced in 1969 as a warning to train passengers…

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A Bit Of Retail Therapy

Our latest Retail Therapy article in the Jan-Feb 2013 edition of Greetings and Gifts magazine is about how using Online Social Media (OSM) can help to skyrocket your sales.   Header image used under Creative Commons – Sjoechem’s Flikr photostream –  http://www.flickr.com/photos/sjoechem/4768940546/sizes/l/in/photostream/

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Online Social imMEDIAcy – Pt 2.

How to become OSM now! Below are some tips in using online social media to market your business and skyrocket your profits and create a community of raving fans. SIGN up: It is simple and easy to sign up for a Facebook, Twitter of YouTube account. Do it now! You…

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