Part 2 – Setting Up Your Stand Exhibiting at your first Trade Fair can be an exciting and profitable experience. With proper planning you can gain valuable exposure in the market and skyrocket your growth and profits. In the previous article we discussed how you can plan and prepare for…
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Part 1 – Before The Fair Exhibiting at your first Trade Fair can be an exciting and profitable experience. With proper planning you can gain valuable exposure in the market and skyrocket your growth and profits. The following series of articles will help you plan and prepare, set up and…
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Our Creature Comforts range distributed through TAG was launched at the Reed Gift Fair in Sydney last month and has already begun to make a splash. Our Siamese fighting fish card was featured in the What’s Hot Right Now Awards in the March/April 2012 edition of Greeting & Gifts. This…
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We were very excited to receive an email from Nicola Robinson, who is the marketing manager at The Aird Group, who have taken on the distribution of our new range of greeting cards Creature Comforts. In the email Nicola has sent us a link to the very first article that…
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Finding the perfect card for men isn’t easy Have you ever gone to a gift shop or newsagent looking for that perfect greeting card for your husband, brother, or father only to be deeply disappointed with the offering? If you are a retailer, you may want to take heed. Women…
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Welcome to our new and improved website. Below is our first blog post that describes the challenges that we all face in our businesses in this difficult economy. It’s time to change Change is something that most retailers are averse to as are their suppliers. Often we hear that ‘this…
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