Trees planted in Madagascar to date: 115,163

Seeing The Light – Part 1

In this two-part article, I discuss the importance of proper lighting in a retail business and how it can increase your bottom-line profits if utilised correctly and valuable lighting tips and tricks to ensure that can make all the difference. Lighting in a retail environment is one, if not the…

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Christmas Gifts To Help You Slow Down & Smell The Catnip

Pet Wisdom Our pets can be our greatest teachers if we only slow down and observe them and our latest gift book range, Sleeping Cuties explores the wisdom that our feline friends and canine companions can impart on us to live happier more fulfilling lives – lives with greater presence…

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Bring Back That Special Feeling – Part 2

In the previous article David Cuschieri discussed how Special in retail has lost it’s ‘specialness’ and in our challenging times retailers need to shift their focus away from their competitors and discounting and back to their customers and their needs and wants. In Part 2 of Bring Back That Special…

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Bring Back That Special Feeling – Part 1

In this post I will discuss how Special in retail has lost it’s ‘specialness’ and in our challenging times retailers need to shift their focus away from their competitors and discounting and back to their customers and their needs and wants. The problem with retail today is that many retailers have…

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Why Opt for Traditional Greeting Cards

In the film 500 Days of Summer, actor Joseph Gordon-Levitt, who works for a greeting card company, had this to say when asked what made him go from architecture to creating greeting cards: “I guess I just figured, why make something disposable like a building when you can make something…

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How to bridge the gap between offline and online sales

Mind The Gap – Pt 2 – Bridging The Digital Divide To Increase Profits

In the previous article I discussed the ‘why’ your business needs to bridge the gap between offline and online sales in order to boost bottom line sales. In this article I discuss ‘how’ to do this is simple and practical ways. Be narrow minded Firstly you need to decide what…

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Mind The Gap – Pt 1 – Bridging The Digital Divide To Increase Profits

Mind The Gap If you’ve ever been to London and caught a train on the London Underground you may have seen stencilled on the platform the sign reading “Mind the gap” or heard it echoing over the loud speaker. It was introduced in 1969 as a warning to train passengers…

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A Bit Of Retail Therapy

Our latest Retail Therapy article in the Jan-Feb 2013 edition of Greetings and Gifts magazine is about how using Online Social Media (OSM) can help to skyrocket your sales.   Header image used under Creative Commons – Sjoechem’s Flikr photostream –  http://www.flickr.com/photos/sjoechem/4768940546/sizes/l/in/photostream/

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Top Designers’ Secrets Revealed

There is only a few days left for your chance to get your very own signed copy  of Top Designers’ Secrets Revealed (RRP $29.95) when you take out an annual subscription to Desktop magazine. We teamed up with the good people at Desktop magazine, one of Australia’s leading design magazines,…

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Cards For Men Greeting Cards Featured In Latest Greetings & Gifts

Check Out The Latest Edition of G & G Our Cards For Men ranges of greeting cards have been featured in the January-February 2013 issue of Greetings and Gifts Magazine. Check it out. Contemporary Stylish Mens Greeting Cards Are Here If you look for contemporary and stylish greeting cards that…

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